Here’s an important tip for creative entrepreneurs in 2020: Cut off people who aren’t good for you and your business.
The start of 2020 didn’t just mark a new year. This is the beginning of a new decade. It’s time to get real and get right.
And that means cutting off stragglers.
By that, I mean cutting off people who have no real purpose for being in your life. They’re present but aren’t helping you get where you want to go and they won’t have a productive role if and when you get there.
You can determine if a person is a straggler by honestly answering two questions:
- Why do you keep him/her around?
- What does he/she do for you?
You should be able to list specific returns for the investment you make in relationships. He supports me. He motivates me. He encourages me. He offers good advice. He invests in my ideas. He teaches me. He helps me. He’s there when I need him…
But if the only things you come up with are broad and generic answers like: Because I love him. We’ve been together since high school. I’ve devoted 10 years of my life to this woman… those aren’t good reasons.
People who are in your life without a good reason are stragglers. They need to be clipped like that random hair that sprouts in some odd, unbecoming place.
Why Creative Entrepreneurs Can’t Afford Stragglers
There’s this bizarre, counter-productive logic in our society, especially among women, that it’s noble to hang on through the bullshit. And that line of thought deems it a victory to end up with the man (or woman) who put you through it.
Accepting abuse, infidelity or ongoing foolishness doesn’t earn you a badge of honor. It doesn’t make you a rider. And it damn sure isn’t noble. It’s a waste of time–time that you could be investing in yourself and your business.
In case you haven’t noticed, for creative entrepreneurs, competition is fierce and getting fiercer.
According to HostingTribunal, there are over 500 million blogs and over 2 million blog posts put online daily. Upwork reported that over 1/3 of all workers are now freelancers.
YouTubing, podcasting, self-publishing… “The U.S. is in the middle of an independent labor explosion,” says a report from Fiverr.
And it’s not just in the United States, creative entrepreneurs are multiplying around the globe.
A lot of those people are in it to win it. They’re going hard.
They aren’t sitting around squandering time with fuck-boys, knuckleheads and deadbeats.
That means we don’t have time to underperform or be less than we’re meant to be, especially not because someone else is holding us back.
Your family, your friends, your audience, your freelance clients and even your silent supporters need the very best version of you that they can get. But when you keep stragglers in your life, they don’t just rob you, they rob your entire circle.
We hold our heads up and act like we can insulate one part of our lives from the others, but that’s not it works.
Sometimes we contain the side effects better than other times, but whether big or small, there are still side effects to giving unworthy people rank in your life. And those are BIG FACTS (Credit to Moneybagg Yo for that phrase).
Time for Change
So, why am I mentioning this now? Isn’t this a post I should have wrote around the new year?
A lot of people packed up the word resolution with their Christmas decorations and won’t be pulling that stuff out for the next 11 months or so, you may be thinking.
And that’s fine by me because hasty changes don’t usually last.
I’m don’t believe that life, business or anything else will drastically change just because it’s January 1. When you’re putting off something until a future date, that’s an obvious sign that you’re just not ready to do it.
True change isn’t about dates, it’s about decisions—making them and seeing them through.
Forget a new year’s resolution. Make a new life resolution. Cut off the people who have no purpose and focus on your priorities.
Don’t Forget To Read: Freelancers, Are You Reaching Your Potential?