Social Media & Sharecropping: Using People For Profit

Social media and sharecropping pull plays from the same playbook. Explore how both business models were designed to profit from other people's labor, and how to keep your business on track.

social media and sharecropping share a playbook
Social media and sharecropping… take a lesson from history.

What do social media and sharecropping have in common?

A better question may be: what are the differences?

Many social media platforms are run a lot like landowners ran their property in the sharecropping era.

Do you doubt it?

Check out the latest episode of the KnowGood Podcast to hear how both businesses pull from the same playbook.

Social Media and Sharecropping:

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READ: Reduce Your Workload By Reworking Your Content

Show Notes:

Articles & Books:

Hollywood Reporter: Social Media Influencers Struggle With Anxiety Amid Pressure To Create Perfectly Curated Feed

History Matter (GMU): “When We Worked on Shares, We Couldn’t Make Nothing”: Henry Blake Talks About Sharecropping after the Civil War

Encyclopedia of Arkansas: Sharecropping and Tenant Farming

New Georgia Encyclopedia: Sharecropping

A People’s History of the United States by Howard Zinn

Haven’t Filed Yet? File For FREE!! (click below)

Videos:

PBS: Sharecropping as Slavery

PBS: The Complications of Sharecropping

Lest We Forget: The Lost Stories of Southern Sharecroppers

The March of Time: Sharecroppers in the Black Belt 1936

StreamGeeks: How Much Money Does YouTube Take From Super Chats

Pewdiepie: 2020 Almost Made Me Quit YouTube

Audio:

Opening and closing music:”Art of Silence – by Uniq” (CC – International Recognition 4.0 – CC BY 4.0)

Angry boss snippets by FX Sound Pro (CC – Attribution Noncommercial 3.0 – CC BY 3.0)

3 Comments

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  1. 1
    Tom

    This is a really intriguing concept. It is remarkable that the platforms have become so popular without generating any of their own content, so it’s certainly true in that sense that both systems are reliant upon the work of others

    • 2
      Miche

      Yes, it is fascinating. And so is the increasing amount of control that they try to exercise once the money starts flowing.

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